Interactive search process from "I don't know what to build" to "I'm working on this company." Not a business plan generator — a structured conversation that interviews, generates, validates, pushes back, and narrows toward conviction.

Runs a three-phase decision analysis using verbalized sampling to surface tail-distribution insights — the non-obvious analyses that standard prompting suppresses.

Translates raw customer language into ranked, file-level structural edit proposals.

Audits and evolves brand positioning, voice consistency, and messaging for an existing brand. Works across personal brands and DTC/ecommerce store brands. Runs a structured audit across positioning, voice, visual direction, and content pillars, then produces a scorecard with specific fix recommendations. Also develops reusable messaging frameworks (positioning statements, value propositions, pillar definitions). Use for brand health checks, positioning refreshes, and messaging framework development. Do NOT invoke for building a brand from scratch (use /build-brand), content creation, or product copy.

Autonomously runs a hypothesis→test→evaluate→keep/discard optimization loop on a target skill or CLAUDE.md. Three isolated sub-agents handle testing and evaluation — the main agent orchestrates and decides.

Creates MARP presentation decks (.md files rendered to PDF/HTML/PPTX via marp CLI) with custom CSS themes, SVG inline charts, dashboard components, and speaker notes. Use when asked to create slides, build a deck, make a presentation, generate MARP output, design a theme, edit existing slides, or convert content into a slide format. Also handles read/summarize requests on existing MARP files. Do NOT use for standalone image generation, static infographics, or PowerPoint requests with no MARP involvement.